Cookie Policy | Boehringer Ingelheim UK

Cookie Policy

Our websites use cookies to distinguish you from other users of our website.

A cookie is a small piece of data containing a unique reference which is written to any web-enabled user device (e.g. a computer). Cookies are not viruses - they are plain text items and are not compiled code. For more information on cookies go to ICO Guide to Cookies

Boehringer Ingelheim Ireland Limited (“Boehringer”) only uses cookies to provide and enhance our services to users. Any computer, laptop, PDA, mobile, smart phone, tablet and/or other device running a web browser capable of connecting you to the website may be a web-enabled device.

How do we use cookies?

Boehringer only uses cookies to provide websites to you, and where we have received explicit permission from the user, unless the cookies are essential to the functioning or security of the website.

Our policy is to be open and honest with you about our use of cookies. Boehringer will never use cookies to serve ads or to store information about your website browsing history.

What types of cookies do we use?

Essential Cookies are necessary for the website to function properly. Such Cookies make a website usable by providing basic functions such as page navigation and access to secure areas of the website or language settings. Due to their importance for the website's functioning, you cannot opt-out from this kind of Cookies. We base the related processing of personal data on Art. 6 (1) b GDPR, the contractual provision of our services.

Essential Cookies we use to provide this website include Cookies, which

The lifetime of essential Cookies we use extends from the respective session up to one year.

What Cookies do we use?

Cookies for Website Optimisation

Based on your consent (Art. 6 (1) a GDPR) we use Cookies to make our websites work more efficiently, as well as to recognise your device on subsequent visits to get information and statistics on your usage. You may withdraw your consent at any time without detriment and with future effect. To do so, please amend your settings using our Cookie Banner.

We use the following services of third-party providers:

Adobe Analytics (Omniture)

If and as long as you consent, we use Cookies from Adobe Analytics, a web analytics service provided by Adobe Systems Software Ireland Limited (“Adobe”). Adobe Analytics uses Cookies on behalf of Boehringer to analyse all traffic and usage patterns. The Cookies' lifetime extends from the respective session up to three years. The IP address collected by the Cookies is made anonymous before it is geolocated. In addition, it is replaced by a generic IP address. Adobe will not associate your IP address with other information held by Adobe. You can prevent Adobe from collecting and using information (Cookies and IP address) by using your options at Adobe Opt-Out or changing your settings here.

The analyses help us to improve our services.

The Cookies related to this service allow us for example to

Google Analytics (GA) and Google Tag Manager (GTM)

If, and as long as you consent, we use Google Analytics performance cookies to carry out statistical analysis about how users use our website. We collect information such as (but not limited to) part of the webpage clicked, number of webpages visited, length of time of each session, content consumed, and error message - if any - with a view to improving our website and providing users with a better experience. Additionally, we use Google Tag Manager to integrate and manage Google Analytics and third-party tags. For more information on how Google uses the data collected via these services, click here.

Marketing Cookies

We use Marketing Cookies which allow us to follow users to other websites to show ads that are relevant and engaging to the individual user. We base this processing on your consent (Art. 6 (1) a GDPR), which you may withdraw at any time with future effect and without detriment amending your settings under this link.

We use the following services of third-party providers:

Facebook & Instagram (Facebook Pixel)

We use the Facebook pixel in the basic version to display personalised ads by us and third parties for you on the Facebook and Instagram platforms. Facebook and Instagram are operated by Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.

For this purpose, we provide Facebook with information about your user activity on our website and certain other personal data (such as your user ID) via a pixel. This data includes but is not limited to so called http headers (e.g. your IP address and information about your browser) and click data (i.e. the buttons clicked on our website as well as their descriptions and the web pages visited). This allows users of our website, when visiting the social network Facebook or Instagram or other websites that also use this function to display interest-based ads and us to make our website even more interesting for you.

Due to the marketing tools used, your browser automatically builds a direct connection with the Facebook server. We have no influence on the extent and further use of the data collected by Facebook using the pixel. Through the integration of Facebook Custom Audiences, Facebook receives the information that you have visited and viewed one of our online offers or learns that you have clicked an ad shown by us. If you are registered with one of Facebook's services, Facebook can assign the visit to your respective private account. Even if you are not registered by Facebook, or have not logged in, there is the possibility that the provider can discover and store your IP address and further identifiers. The Facebook pixel enables us to measure, evaluate and optimise the effectiveness of Facebook ads for statistical and market research purposes. We only receive anonymous reports from Facebook.

For logged-in users deactivation of the "Facebook Custom Audiences" function is also possible at Facebook Settings.

Twitter (Conversion Tag)

We have also included the remarketing function of the Twitter service on our website. It is provided by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. With the Twitter remarketing function we can offer you advertising based on your interests on the Twitter platform. For this purpose, Twitter uses so-called "tags". This tag is used to record visits on our website as well as usage data in a pseudonymous, non-personal way. If you subsequently visit Twitter, integrated ads are displayed based on your interests.

For more information, see Twitter Privacy Controls.

LinkedIn (Insight-Tag)

We also use conversion tracking on our website with LinkedIn Insights Tag, a tool from LinkedIn Ireland. For this purpose, the LinkedIn Insight tag is integrated on our website and a cookie is set on your device by LinkedIn. LinkedIn is informed that you have visited our website and your IP address is collected.

For more information on Conversion Tracking, see LinkedIn Help.

Security

To ensure our cookies can only be used by Boehringer we either encrypt the entire cookie or the values inside of it. Only Boehringer is able to decrypt the cookie and read the data which is stored in it. We never store your personal data inside our cookies.

Third Parties

Boehringer may embed video or other content into the website, and when you visit a web page with embedded content you may be presented with cookies from that content. Boehringer does not control these cookies and we recommend that you check the third party's own website for information about them.

Video embedded into the website will not play automatically. By clicking on the play button for any embedded video you consent to a flash cookie (if applicable) being stored on your device.